October 2020 Monthly UK Domain Sales Report
Hello, and welcome to the October 2020 edition of the UK domain name sales report!
For those of you that haven’t been here before, every month I give an overview of all the interesting bits from publicly reported UK domain name sales.
You can read all previous UK domain name sales reports, which are powered by sales data collated from Domain Sales History.
If you have sold any UK domain names or are aware of any sales that do not exist in the database, please do get in touch and let me know.
Have you read last months sales report?
If you haven't done so already, I recommend reading the September 2020 Monthly Sales Report as we compare sales data frequently throughout this report.
With that shameful self-promotion out of the way, let's move on to this months sales report!
October 2020 UK domain sales overview
Lets have a very brief overview of the UK domain market over the last month...
The following table shows a breakdown of key data comparing this months sales data against last month.
| Month | Total Sales | .uk | .co.uk | .org.uk | LLL | Total Value |
|---|---|---|---|---|---|---|
| October | 683 | 427 | 220 | 36 | 35 | £226,976 |
| September | 1128 | 895 | 198 | 35 | 236 | £317,243 |
Total Sales Revenue
There were 683 reported domain sales this month, generating a total revenue of £226,976.
The total revenue of the top 10 sales this month was £136,732 (-18%)
Domain sales grouped by extension
Lets take a look at how many domains were sold per extension in October 2020.
The best way of achieving that is to group the sales by extension, then sort them into descending order, which gives us:
- 427 .uk (-468)
- 220 .co.uk (+22)
- 36 .org.uk (+1)
Coming out on top this month is the .uk extension with 427 sales.
LLL domain sales
There were 35x LLL's sold this month, which is -85% on last months tally of 236.
Breaking LLL sales down by extension gives us 12x .co.uk, 20x .uk, 3x .org.uk.
pop.co.uk was the top selling LLL this
month, with a price of
£8,000
For those of you that don't know, LLL means a three letter domain. If it contains a number (or hyphen) it does not qualify as an LLL.
What was the longest domain that sold in October 2020 ?
For some reason, I like to keep an eye on what the longest domain is each month.
This month it was PrivateAirportTransfers.co.uk with
23 characters, selling for
£50
Top 3 UK domain names sold in October 2020
Honours are shared this month, with DN Journal, Private Sale, Sedo making up the top 3 sales platforms for October 2020.
- In 1st place this month we have VanInsurance.co.uk, selling for
£81,981
via DN Journal .
- Original: $106,769 (USD, Oct 2020)
- Converted: £81,981 (rate: 0.76784)
- Inflation Adjusted: £107,004 (CPI: 1.305)
- AirCon.co.uk comes in 2nd, selling for
£14,400
via Private Sale .
- Original: £14,400 (GBP, Oct 2020)
- Inflation Adjusted: £18,795 (CPI: 1.305)
- Finally, in 3rd place we have pop.co.uk, selling for
£8,000
via Sedo .
- Original: £8,000 (GBP, Oct 2020)
- Inflation Adjusted: £10,442 (CPI: 1.305)
Top 10 UK domain names sold in October 2020
| No. | Domain | Price | Platform | Extension | Length |
|---|---|---|---|---|---|
| 1 | VanInsurance.co.uk |
£81,981
|
DN Journal | .co.uk | 12 |
| 2 | AirCon.co.uk |
£14,400
|
Private Sale | .co.uk | 6 |
| 3 | pop.co.uk |
£8,000
|
Sedo | .co.uk | 3 |
| 4 | Freemans.co.uk |
£7,000
|
Sedo | .co.uk | 8 |
| 5 | GBet.co.uk |
£6,910
|
Sedo | .co.uk | 4 |
| 6 | holidayinsurance.co.uk |
£5,890
|
Domainlore | .co.uk | 16 |
| 7 | David.uk |
£4,251
|
Domainlore | .uk | 5 |
| 8 | rucksack.co.uk |
£3,200
|
Domainlore | .co.uk | 8 |
| 9 | HolidayInsurance.uk |
£2,600
|
Domainlore | .uk | 16 |
| 10 | SchoolWebsite.co.uk |
£2,500
|
Domainlore | .co.uk | 13 |
Domain sales grouped by platform
Here I list the top sale from each platform to try and promote each platform as best I can - even if they don't hit the top sales figures.
Platforms are ordered alphabetically.
Acorn Domains sales in October 2020
Acorn Domains reported 13 sales this month, with a total sales revenue of £765.
The the top selling domain this month was TreeRemovals.co.uk, which sold
for
£150
View all Acorn Domains sales from October 2020
DN Journal sales in October 2020
DN Journal reported 1 sale this month, VanInsurance.co.uk, which sold for £81,981.
Dan.com sales in October 2020
Dan.com reported 1 sale this month, Bermuda.uk, which sold for £387.
The details of the sale were published by Acorn Domains
Domainlore sales in October 2020
Domainlore reported 316 sales this month, with a total sales revenue of £81,230.
The the top selling domain this month was holidayinsurance.co.uk, which sold
for
£5,890
View all Domainlore sales from October 2020
Flip sales in October 2020
Flip reported 71 sales this month, with a total sales revenue of £6,206.
The the top selling domain this month was idea.uk, which sold
for
£1,070
View all Flip sales from October 2020
Private Sale sales in October 2020
There was 1 Private Sale reported this month, AirCon.co.uk, which sold for £14,400.
The details of the sale were published by DN Journal
Sedo sales in October 2020
Sedo reported 5 sales this month, with a total sales revenue of £25,937.
The the top selling domain this month was pop.co.uk, which sold
for
£8,000
View all Sedo sales from October 2020
UKBackorder.com sales in October 2020
UKBackorder.com reported 275 sales this month, with a total sales revenue of £16,070.
The the top selling domain this month was around.uk, which sold
for
£569
View all UKBackorder.com sales from October 2020
Top Performing Sales Platforms for October 2020
I like to believe that “Top Performing” is a relative phrase. Some sales platforms have been around longer and have earned a loyal customer base. Other sales platforms (like Sedo) sell a broad range of domain extensions and naturally receive a larger viewership, meaning more potential buyers which can inflate the eventual sale price.
You also need to remember that Sedo charges 15% sales commission (at time of writing) for marketplace domains. The buyer is also expected to pay a 3% handling fee for any domain purchases over 500 USD / GBP / EUR when using Alipay, PayPal, and Credit Card.
(The below table is ordered alphabetically as that seems the most sensible).
| Platform | Sales | Revenue | Avg. Sale Price |
|---|---|---|---|
| Acorn Domains | 13 | £765 | £58 |
| DN Journal | 1 | £81,981 | £81,981 |
| Dan.com | 1 | £387 | £387 |
| Domainlore | 316 | £81,230 | £257 |
| Flip | 71 | £6,206 | £87 |
| Private Sale | 1 | £14,400 | £14,400 |
| Sedo | 5 | £25,937 | £5,187 |
| UKBackorder.com | 275 | £16,070 | £58 |
Acorn Domains closed the month with 13 sales. Total revenue was £765, which gives us an average of £58 per domain.
DN Journal reported 1 sale this month. Total revenue was £81,981, with an average domain price of £81,981.
Dan.com closed the month with 1 sale. Total revenue was £387, which gives us an average of £387 per domain.
Domainlore reported 316 sales this month. Total revenue was £81,230, with an average domain price of £257.
Flip closed the month with 71 sales. Total revenue was £6,206, which gives us an average of £87 per domain.
Private Sale reported 1 sale this month. Total revenue was £14,400, with an average domain price of £14,400.
Sedo closed the month with 5 sales. Total revenue was £25,937, which gives us an average of £5,187 per domain.
UKBackorder.com reported 275 sales this month. Total revenue was £16,070, with an average domain price of £58.
Final Thoughts
We’re getting pretty close to Christmas so I am expecting a quiet couple of months now. I wouldn’t realistically expect to see numbers anywhere near this months results until maybe after February 2021.