Monthly Sales Report

March, 2010

March 2010 Monthly UK Domain Sales Report

Hello, and welcome to the March 2010 edition of the UK domain name sales report!

For those of you that haven’t been here before, every month I give an overview of all the interesting bits from publicly reported UK domain name sales.

You can read all previous UK domain name sales reports, which are powered by sales data collated from Domain Sales History.

If you have sold any UK domain names or are aware of any sales that do not exist in the database, please do get in touch and let me know.

Have you read last months sales report?

If you haven't done so already, I recommend reading the February 2010 Monthly Sales Report as we compare sales data frequently throughout this report.

With that shameful self-promotion out of the way, let's move on to this months sales report!

March 2010 UK domain sales overview

Lets have a very brief overview of the UK domain market over the last month...

The following table shows a breakdown of key data comparing this months sales data against last month.

Month Total Sales .uk .co.uk .org.uk LLL Total Value
March 98 0 96 2 2 £98,508
February 135 0 133 2 3 £274,725

Total Sales Revenue

There were 98 reported domain sales this month, generating a total revenue of £98,508.

The total revenue of the top 10 sales this month was £63,205 (-60%)

Domain sales grouped by extension

Lets take a look at how many domains were sold per extension in March 2010.

The best way of achieving that is to group the sales by extension, then sort them into descending order, which gives us:

  • 96 .co.uk (-37)
  • 2 .org.uk (=)

Coming out on top this month is the .co.uk extension with 96 sales.

LLL domain sales

There were 2x LLL's sold this month, which is -33% on last months tally of 3.

Breaking LLL sales down by extension gives us 2x .co.uk.

mum.co.uk was the top selling LLL this month, with a price of £20,000 sold via Sedo.

For those of you that don't know, LLL means a three letter domain. If it contains a number (or hyphen) it does not qualify as an LLL.

What was the longest domain that sold in March 2010 ?

For some reason, I like to keep an eye on what the longest domain is each month.

This month it was windscreenwiperblades.co.uk with 21 characters, selling for £1,400 via Sedo.

Top 3 UK domain names sold in March 2010

Sedo came in gold and bronze this month, with Nokta Domains coming in silver.

  1. In 1st place this month we have mum.co.uk, selling for £20,000 via Sedo .
  2. designagency.co.uk comes in 2nd, selling for £8,400 via Nokta Domains .
  3. Finally, in 3rd place we have helped.co.uk, selling for £7,500 via Sedo .

Top 10 UK domain names sold in March 2010

No. Domain Price Platform Extension Length
1 mum.co.uk £20,000 Sedo .co.uk 3
2 designagency.co.uk £8,400 Nokta Domains .co.uk 12
3 helped.co.uk £7,500 Sedo .co.uk 6
4 careerguidance.co.uk £5,900 Nokta Domains .co.uk 14
5 oakbeds.co.uk £5,100 Nokta Domains .co.uk 7
6 cheapoair.co.uk £4,200 Sedo .co.uk 9
7 glassdiningtable.co.uk £4,200 Nokta Domains .co.uk 16
8 cvexamples.co.uk £3,100 Nokta Domains .co.uk 10
9 pubcompany.co.uk £2,900 Nokta Domains .co.uk 10
10 christies.co.uk £1,905 Domainlore .co.uk 9

Domain sales grouped by platform

Here I list the top sale from each platform to try and promote each platform as best I can - even if they don't hit the top sales figures.

Platforms are ordered alphabetically.

Domainlore sales in March 2010

Domainlore reported 51 sales this month, with a total sales revenue of £9,044.

The the top selling domain this month was christies.co.uk, which sold for £1,905 .

View all Domainlore sales from March 2010


Flippa sales in March 2010

Flippa reported 1 sale this month, worldforex.co.uk, which sold for £66.


Nokta Domains sales in March 2010

Nokta Domains reported 29 sales this month, with a total sales revenue of £40,736.

The the top selling domain this month was designagency.co.uk, which sold for £8,400 .

View all Nokta Domains sales from March 2010


Sedo sales in March 2010

Sedo reported 17 sales this month, with a total sales revenue of £48,662.

The the top selling domain this month was mum.co.uk, which sold for £20,000 .

View all Sedo sales from March 2010


Top Performing Sales Platforms for March 2010

I like to believe that “Top Performing” is a relative phrase. Some sales platforms have been around longer and have earned a loyal customer base. Other sales platforms (like Sedo) sell a broad range of domain extensions and naturally receive a larger viewership, meaning more potential buyers which can inflate the eventual sale price.

You also need to remember that Sedo charges 15% sales commission (at time of writing) for marketplace domains. The buyer is also expected to pay a 3% handling fee for any domain purchases over 500 USD / GBP / EUR when using Alipay, PayPal, and Credit Card.

(The below table is ordered alphabetically as that seems the most sensible).

Platform Sales Revenue Avg. Sale Price
Domainlore 51 £9,044 £177
Flippa 1 £66 £66
Nokta Domains 29 £40,736 £1,404
Sedo 17 £48,662 £2,862

Domainlore closed the month with 51 sales. Total revenue was £9,044, which gives us an average of £177 per domain.

Flippa reported 1 sale this month. Total revenue was £66, with an average domain price of £66.

Nokta Domains closed the month with 29 sales. Total revenue was £40,736, which gives us an average of £1,404 per domain.

Sedo reported 17 sales this month. Total revenue was £48,662, with an average domain price of £2,862.

Final Thoughts

View all domain sales from March 2010.

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