Monthly Sales Report

November, 2006

November 2006 Monthly UK Domain Sales Report

Hello, and welcome to the November 2006 edition of the UK domain name sales report!

For those of you that haven’t been here before, every month I give an overview of all the interesting bits from publicly reported UK domain name sales.

You can read all previous UK domain name sales reports, which are powered by sales data collated from Domain Sales History.

If you have sold any UK domain names or are aware of any sales that do not exist in the database, please do get in touch and let me know.

Have you read last months sales report?

If you haven't done so already, I recommend reading the October 2006 Monthly Sales Report as we compare sales data frequently throughout this report.

With that shameful self-promotion out of the way, let's move on to this months sales report!

November 2006 UK domain sales overview

Lets have a very brief overview of the UK domain market over the last month...

The following table shows a breakdown of key data comparing this months sales data against last month.

Month Total Sales .uk .co.uk .org.uk LLL Total Value
November 11 0 11 0 0 £20,341
October 37 0 36 1 0 £119,092

Total Sales Revenue

There were 11 reported domain sales this month, generating a total revenue of £20,341.

The total revenue of the top 10 sales this month was £20,141 (-81%)

Domain sales grouped by extension

Lets take a look at how many domains were sold per extension in November 2006.

The only domain extension sold this month was .co.uk, and there were 11 sales.

What was the longest domain that sold in November 2006 ?

For some reason, I like to keep an eye on what the longest domain is each month.

This month it was crystal-response.co.uk with 16 characters, selling for £1,000 via Sedo.

Top 3 UK domain names sold in November 2006

Rather impressively, Sedo sold all of the domains found in the top 3 sales this month, generating total sales revenue of £13,050.

  1. In 1st place this month we have like.co.uk, selling for £4,550 .
  2. stubhub.co.uk comes in 2nd, selling for £4,250 .
  3. Finally, in 3rd place we have heatpress.co.uk, selling for £4,250 .

Top 10 UK domain names sold in November 2006

No. Domain Price Platform Extension Length
1 like.co.uk £4,550 Sedo .co.uk 4
2 stubhub.co.uk £4,250 Sedo .co.uk 7
3 heatpress.co.uk £4,250 Sedo .co.uk 9
4 casinoguide.co.uk £1,750 Sedo .co.uk 11
5 turnbulls.co.uk £1,370 Sedo .co.uk 9
6 crystal-response.co.uk £1,000 Sedo .co.uk 16
7 wilkinsonsword.co.uk £1,000 Sedo .co.uk 14
8 futurepower.co.uk £900 Sedo .co.uk 11
9 stpancras.co.uk £750 Sedo .co.uk 9
10 cymbals.co.uk £321 Ebay .co.uk 7

This months top 10 was dominated by Sedo. Not content with sitting top of the table, they also sold 9 domains!

Domain sales grouped by platform

Here I list the top sale from each platform to try and promote each platform as best I can - even if they don't hit the top sales figures.

Platforms are ordered alphabetically.

Ebay sales in November 2006

Ebay reported 1 sale this month, cymbals.co.uk, which sold for £321.


Sedo sales in November 2006

Sedo reported 10 sales this month, with a total sales revenue of £20,020.

The the top selling domain this month was like.co.uk, which sold for £4,550 .

View all Sedo sales from November 2006


Top Performing Sales Platforms for November 2006

I like to believe that “Top Performing” is a relative phrase. Some sales platforms have been around longer and have earned a loyal customer base. Other sales platforms (like Sedo) sell a broad range of domain extensions and naturally receive a larger viewership, meaning more potential buyers which can inflate the eventual sale price.

You also need to remember that Sedo charges 15% sales commission (at time of writing) for marketplace domains. The buyer is also expected to pay a 3% handling fee for any domain purchases over 500 USD / GBP / EUR when using Alipay, PayPal, and Credit Card.

(The below table is ordered alphabetically as that seems the most sensible).

Platform Sales Revenue Avg. Sale Price
Ebay 1 £321 £321
Sedo 10 £20,020 £2,002

Ebay closed the month with 1 sale. Total revenue was £321, which gives us an average of £321 per domain.

Sedo reported 10 sales this month. Total revenue was £20,020, with an average domain price of £2,002.

Final Thoughts

Unfortunately, total revenue has taken a dent this month.

But one of the good things about having historic data is the ability to look for trends. We can see that this was expected behaviour due to being so close to the end of the year.

We’re getting pretty close to Christmas so I am expecting a quiet couple of months now. Realistically, I wouldn’t expect to see numbers anywhere near this months results until maybe after February 2007.

View all domain sales from November 2006.

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