January 2007 Monthly UK Domain Sales Report
Hello, and welcome to the January 2007 edition of the UK domain name sales report!
For those of you that haven’t been here before, every month I give an overview of all the interesting bits from publicly reported UK domain name sales.
You can read all previous UK domain name sales reports, which are powered by sales data collated from Domain Sales History.
If you have sold any UK domain names or are aware of any sales that do not exist in the database, please do get in touch and let me know.
Have you read last months sales report?
If you haven't done so already, I recommend reading the December 2006 Monthly Sales Report as we compare sales data frequently throughout this report.
With that shameful self-promotion out of the way, let's move on to this months sales report!
January 2007 UK domain sales overview
Lets have a very brief overview of the UK domain market over the last month...
The following table shows a breakdown of key data comparing this months sales data against last month.
| Month | Total Sales | .uk | .co.uk | .org.uk | LLL | Total Value |
|---|---|---|---|---|---|---|
| January | 42 | 0 | 42 | 0 | 3 | £91,406 |
| December | 11 | 0 | 11 | 0 | 0 | £28,760 |
Total Sales Revenue
There were 42 reported domain sales this month, generating a total revenue of £91,406.
The total revenue of the top 10 sales this month was £75,796 (+172%)
Domain sales grouped by extension
Lets take a look at how many domains were sold per extension in January 2007.
The only domain extension sold this month was .co.uk, and there were 42 sales.
LLL domain sales
There were 3x LLL's sold this month. Breaking sales down by extension gives us 3x .co.uk. With no LLL's sold last month, consider this exponential growth.
tcl.co.uk was the top selling LLL this
month, with a price of
£5,556
For those of you that don't know, LLL means a three letter domain. If it contains a number (or hyphen) it does not qualify as an LLL.
What was the longest domain that sold in January 2007 ?
For some reason, I like to keep an eye on what the longest domain is each month.
This month it was vividimaginations.co.uk with
17 characters, selling for
£5,300
Top 3 UK domain names sold in January 2007
Rather impressively, Sedo sold all of the domains found in the top 3 sales this month, generating total sales revenue of £45,140.
- In 1st place this month we have hero.co.uk, selling for
£20,000
.
- Original: £20,000 (GBP, Jan 2007)
- Inflation Adjusted: £35,261 (CPI: 1.763)
- ebaby.co.uk comes in 2nd, selling for
£15,000
.
- Original: £15,000 (GBP, Jan 2007)
- Inflation Adjusted: £26,445 (CPI: 1.763)
- Finally, in 3rd place we have fashionista.co.uk, selling for
£10,140
.
- Original: £10,140 (GBP, Jan 2007)
- Inflation Adjusted: £17,877 (CPI: 1.763)
Top 10 UK domain names sold in January 2007
| No. | Domain | Price | Platform | Extension | Length |
|---|---|---|---|---|---|
| 1 | hero.co.uk |
£20,000
|
Sedo | .co.uk | 4 |
| 2 | ebaby.co.uk |
£15,000
|
Sedo | .co.uk | 5 |
| 3 | fashionista.co.uk |
£10,140
|
Sedo | .co.uk | 11 |
| 4 | tcl.co.uk |
£5,556
|
Sedo | .co.uk | 3 |
| 5 | vividimaginations.co.uk |
£5,300
|
Sedo | .co.uk | 17 |
| 6 | contractor.co.uk |
£5,000
|
Sedo | .co.uk | 10 |
| 7 | landlord.co.uk |
£5,000
|
Sedo | .co.uk | 8 |
| 8 | partybingo.co.uk |
£5,000
|
Sedo | .co.uk | 10 |
| 9 | flighttech.co.uk |
£2,500
|
Sedo | .co.uk | 10 |
| 10 | ann.co.uk |
£2,300
|
Sedo | .co.uk | 3 |
This months top 10 was dominated by Sedo. Not content with sitting top of the table, they also sold 10 domains!
Domain sales grouped by platform
Here I list the top sale from each platform to try and promote each platform as best I can - even if they don't hit the top sales figures.
Platforms are ordered alphabetically.
Acorn Domains sales in January 2007
Acorn Domains reported 1 sale this month, courtorder.co.uk, which sold for £250.
Ebay sales in January 2007
Ebay reported 2 sales this month, with a total sales revenue of £1,016.
The the top selling domain this month was ghn.co.uk, which sold
for
£555
View all Ebay sales from January 2007
Sedo sales in January 2007
Sedo reported 39 sales this month, with a total sales revenue of £90,140.
The the top selling domain this month was hero.co.uk, which sold
for
£20,000
View all Sedo sales from January 2007
Top Performing Sales Platforms for January 2007
I like to believe that “Top Performing” is a relative phrase. Some sales platforms have been around longer and have earned a loyal customer base. Other sales platforms (like Sedo) sell a broad range of domain extensions and naturally receive a larger viewership, meaning more potential buyers which can inflate the eventual sale price.
You also need to remember that Sedo charges 15% sales commission (at time of writing) for marketplace domains. The buyer is also expected to pay a 3% handling fee for any domain purchases over 500 USD / GBP / EUR when using Alipay, PayPal, and Credit Card.
(The below table is ordered alphabetically as that seems the most sensible).
| Platform | Sales | Revenue | Avg. Sale Price |
|---|---|---|---|
| Acorn Domains | 1 | £250 | £250 |
| Ebay | 2 | £1,016 | £508 |
| Sedo | 39 | £90,140 | £2,311 |
Acorn Domains closed the month with 1 sale. Total revenue was £250, which gives us an average of £250 per domain.
Ebay reported 2 sales this month. Total revenue was £1,016, with an average domain price of £508.
Sedo closed the month with 39 sales. Total revenue was £90,140, which gives us an average of £2,311 per domain.